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by: Kris Gardner, United States Basketball Writers Association member. Credentialed media member since 1997. USBWA approved online journalist. Voter of Katrina McClain, Naismith, USBWA, and Wooden awards.

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What's New in Fertitta Center in 2021-22?

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UPDATED: October 28, 2021 -- 12:52 p.m. CT

As the University of Houston Men's Basketball program prepares for the start of the 2021-22 season, fans will enjoy an even greater gameday experience inside the Fertitta Center as the Cougars celebrate their 75th anniversary of intercollegiate athletics.

The Cougars will play 17 regular-season games inside the Fertitta Center this season, beginning at 7 p.m., November 9, against Hofstra inside the Fertitta Center. The 2021-22 season officially tips off with a 3 p.m., November 6 exhibition game against Montana Tech inside the Fertitta Center.

For the second straight season, the Cougars stand among the nation's Top 15 in both preseason national polls. The Cougars stood at No. 15 in the Associated Press poll and were ranked at No. 14 in the first Ferris Mowers Coaches Poll of the year.

In addition, Houston was picked to win the American Athletic Conference for the third consecutive season under Head Coach Kelvin Sampson in voting done by the league's head coaches.

75 Years of Houston Athletics

During the 2021-22 season, Houston Athletics will celebrate its 75th anniversary by recognizing its championship tradition, award-winning student-athletes and coaches and memorable moments from its rich history.

As part of this year's celebration, the Fertitta Center will be decorated with the school's 75th anniversary logo.

Food & Beverage

Houston Athletics recently partnered with Chartwells as its new food service provider at all Athletics venues.

As part of this partnership, fans will enjoy an enhanced gameday guest experience with the addition of new and improved points-of-sale technology, digital menu screens and points-of-sale options throughout the Fertitta Center.

Fans will savor an array of new local food flavors and brands, including Chick-fil-A, Papa John's and Fuddruckers.

Returning in 2021, sEATz mobile ordering and in-seat wait service along with in-stadium hawkers service will be available to fans providing additional convenient and affordable options while fans cheer on the Coogs.

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Merchandise Services

Houston Athletics recently announced its new e-commerce and in-venue retail merchandise partnership with Follett. Follett will provide UH fans of all ages with a large variety of authentic UH gear and products at Houston Men's Basketball games or on-line throughout the year.

Fans will enjoy the benefits of a new UH Team Shop retail store along with additional merchandise kiosk stands and locations throughout the Fertitta Center.

Marketing and Promotions

Fans will enjoy many of the same gameday activities throughout the 2021-22 season as well as some new initiatives, including but not limited to:

Fertitta Center Tickets Box Office Location

Beginning with the 2021-22 season, the Houston Athletics Ticket Office will operate only from the Holman Street Box Office inside the Fertitta Center.

The Cullen Boulevard entrance will remain open, and the Student Entrance doors will be open on the Cullen Boulevard side, but the Box Office on that side of the facility will be closed.

All pass lists (Houston, Visiting Team, High School Recruits/Coaches) will be operated from a table in the Holman Street lobby of the Fertitta Center.

Mobile Ticketing and Parking

Houston Athletics fans will continue to enjoy the ease of access with all ticketed sporting events in a fully integrated mobile experience.

With mobile ticketing, Houston Athletics fans enjoy various benefits, including reduced wait lines and contactless exchanges delivering a safe and quicker experience when attending events, eliminating printing, delivery, loss or stolen tickets along with more convenient access and options in managing of tickets. For more information, fans can visit

From their digital wallets, fans scan their mobile device at the entrance for easy venue access. In the event a fan cannot attend a game, this new ticketing solution provides a convenient option to resell their tickets on StubHub directly from their mobile device.

Fans are encouraged to pre-purchase cash parking passes for all home games that will provide a safe and more touchless experience on gamedays. Go to to purchase your cash lot parking pass in advance of arriving on campus.

Parking passes can be downloaded onto your mobile phone. The pass will grant you admittance into designated cash parking lots on campus based on availability in each lot.

SUPPORT The Houston Roundball Review:

Purchase your Coogs' gear at via this link;

Get ESPN+ via this link;

Save when you get the Disney bundle (ESPN+, Disney+ and Hulu) with this link;

OR, contribute via PayPal or the Cash App.

Cougar Pride E-Passport

New for the 2021-22 season, the Cougar Pride E-Passport will double as a Cougar Pride/Season Ticket Holder membership e-card and will be used to activate exclusive discounts for Cougar Pride Athletic Fund members.

Additionally, it will be used to track member attendance at ticketed Athletics and Cougar Pride events. Members will be rewarded for attendance with points accrued unlocking unique rewards such as exclusive Nike merchandise and experiences.

Cougar Pride members also will have the option of purchasing one of three Olympic Sports Access Plans to gain up to 2 tickets (per availability) to sports such as Houston Softball, Volleyball, Soccer and Women's Basketball.

E-cards will be disseminated electronically to all Cougar Pride donors and can be used via Apple Wallet and Google Pay.

Gameday Guide

For information on Houston Men's Basketball gameday schedule and procedures, please click here.

CLICK HERE for news and info about the Coogs' men's basketball team.

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